On the one hand, Taylor Swift‘s followers gained’t have to take a seat by way of half a soccer sport to see her carry out. Then again, Taylor’s followers is likely to be disenchanted that she gained’t be enjoying Tremendous Bowl LVII’s Halftime Present on Feb. 12. Although Selection studies that three sources mentioned Taylor, 32, was going to play the NFL championship sport, PEOPLE studies that Taylor isn’t scheduled to carry out. HollywoodLife reached out to Taylor’s rep for clarification, and a second supply confirmed that PEOPLE’s report is true. Taylor, sadly, is just not headed to Glendale, the house of Tremendous Bowl 57.
Hypothesis of Taylor’s involvement in The Massive Sport started Friday after the NFL introduced that Apple Music had taken over as the first sponsor of the Halftime Present. In 2013, Taylor signed a partnership with Coca-Cola. That very same 12 months, Pepsi grew to become the first sponsor of the Halftime Present, and there was hypothesis that Taylor’s cope with Coke prevented her from enjoying any Pepsi-sponsored occasions.
The announcement of the brand new sponsor got here at midnight on Sept. 23, an odd time to ship out any press launch. The timing prompted some followers to make a connection from 12:00 am ET to Taylor’s upcoming Midnights album.
“Music and sports activities maintain a particular place in our hearts, so we’re very excited Apple Music might be a part of music and soccer’s greatest stage,” mentioned Oliver Schusser, Apple’s vice chairman of Apple Music and Beats, in a press release. “We’re trying ahead to much more epic performances subsequent 12 months and past with the Apple Music Tremendous Bowl Halftime Present.”
Midnights arrives on Oct. 21, which is able to probably result in a significant tour. Taylor has launched six albums in three years – Midnights, Evermore, Folklore, Lover, and the Taylor’s Model of Crimson and Fearless – which means she has loads of music to carry out reside to her followers. As Selection notes, the Halftime Present is usually used as a teaser for a significant tour, or at the least, a strategy to get followers hyped for a potential present of their city. However Taylor clearly doesn’t want the largest soccer sport within the U.S. to announce a brand new your.
One other factor to contemplate: In 2019, the NFL signed a partnership with Jay-Z’s Roc Nation, successfully handing the reigns of the halftime present over to them. The collaboration got here because the league was criticized for blackballing Colin Kaepernick attributable to his protest of police brutality, and for 3 years, the Halftime Present has been headlined by performers of colour: Jennifer Lopez and Shakira in 2020; The Weeknd in 2021; and the Dr Dre-led showcase that featured Kendrick Lamar, Snoop Dogg, Mary J. Blige, 50 Cent, Anderson .Paak and Eminem. Whereas Taylor might simply associate with a wide range of POC performers to remodel her music (think about “We By no means Ever Getting Again Collectively” with The Roots or “Shake It Off” with The Linda Lindas), it appears these collabs must wait for one more day.